Highmark BCBS West Virginia

"Actually" enrollment campaign

Dramatic changes in healthcare coverage brought on by the Affordable Care Act gave Highmark Blue Cross Blue Shield West Virginia a unique opportunity for growth.

Highmark BCBS West Virginia Actually print ad
Highmark BCBS West Virginia Actually print ad

We were able to quickly position Highmark to new enrollees in the marketplace as the source for comprehensive healthcare coverage.

Highmark BCBS West Virginia Actually responsive landing page

Gold, Campaign

2015 Fort Wayne AdFed Advertising Honors

Asher Fort Wayne
535 West Wayne St
Fort Wayne, IN 46802
260.424.3373
Asher Fort Wayne
535 West Wayne St
Fort Wayne, IN 46802
260.424.3373
Asher Indianapolis
450 E 96th St, Suite 500
Indianapolis, IN 46240
260.424.3373
Asher Washington, DC
1750 K Street NW, Suite 1200
Washington, DC 20006
301.651.2508
Asher Charleston
117 Summers St
Charleston, WV 25301
304.342.1200
Offices
Fort Wayne, IN
Indianapolis, IN
Washington, DC
Charleston, WV