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2017 is bound to be a big year for advertising. Here's what Asher's Digital Team thinks is coming, or leaving.

The Quick Service Restaurant (QSR) category--especially legacy brands--had been experiencing soft sales for several years.

As e-commerce manager, it was my job to build and maintain each store’s online identity and work with owners to tell their stories.

SUBWAY® asked us to develop a concept to show consumers there’s a different $3.50 Sub of the Day for them to try every day of the week.

Sure they don’t. That’s why, last year, agencies submitted over 40,000 entries to the Cannes Lions International Festival of Creativity.

Three Rivers Running Company (3RRC) has built a reputation as northeast Indiana’s premier running specialty retailer.

A number of studies have shown volunteers enjoy a variety of health, job satisfaction, and professional development benefits.

Last year something happened that many had been predicting for years; mobile searches grew to over 50% of all searches made on Google.

When a business wants to refresh or a company is just establishing, one thing is critical to consider: the logo.

Asher employee earns an AdFed Silver Medal, awarded to those who have “made outstanding contributions to advertising."

Asher is proud to announce it will partner with Legal Aid of WV, the state’s primary provider of civil legal aid and advocacy services.

Asher is pleased to announce that it has added the SUBWAY® Restaurants market of Macon, Georgia, to its portfolio.

The Asher Academy returns on May 17, 2016, at Indiana Tech's Talwar Leadership Center (housed in the Academic Center).

Asher's Senior VP Kara Kelley has been honored as one of Greater Fort Wayne Business Weekly’s “40 Under 40” recipients.

Asher partners with Children’s Medical Nutrition Alliance, to improve the lives of patients and families dealing with medical conditions.

Asher Agency collected six Gold and ten Silver Awards for its creative work at the annual Advertising Honors recognition ceremony.

We explore the disconnect between where today’s consumers spend their time and where marketers spend their money.

As a digital media buyer and planner, you are faced with a new challenge every time you receive a media requisition in your inbox.

These networking/mentoring sessions have made me a smarter, richer person. More times than not, I receive far more than I offer.

Asher expanded its SUBWAY® Restaurants portfolio with the addition of 3 Pennsylvania markets: Harrisburg, Johnstown-Altoona, and Berks County.

Your TV ad may be killer: beautifully shot, witty copy, and great music. But on YouTube that only matters if the first 5 seconds are effective.

Insightful information translated into creative, measurable strategy separate the pretenders from the ladder climbers.

A handful of well-chosen words provides so much more power than paragraphs that endlessly spool on and on and dilute themselves.

I’ve always believed in the idiom “two heads are better than one,” but what happens when a company adopts that mantra and expands on it?