December 26, 2018
Predictions for 2019 in Ad tech
December 26, 2018
Predictions for 2019 in Ad tech
Now that the back-to-the-future shoes are a reality, we predict these trends will impact the ad world:
December 26, 2018
December 26, 2018
Predictions for 2019 in Ad tech
Now that the back-to-the-future shoes are a reality, we predict these trends will impact the ad world:
July 3, 2018
July 3, 2018
IRCE takeaways: Personalized messaging, AI, user-generated video
Digital Strategist Brett Gauger and I recently attended the Internet Retailer Conference and Exhibition (IRCE) in Chicago, where we learned the latest in marketing strategy, Artificial Intelligence (AI), brand personalization, brand loyalty, digital video, social media and user-generated content. The exhibition floor featured vendors from IBM, Magento, eBay, Amazon, Shopify and many more. Their services included emailing technology, web service and design, content strategy, application development, SEO, SEM, PPC, brand packaging and logistics.
March 13, 2018
March 13, 2018
Best of the Best! Best of Show & 7 Golds at 2018 Ad Honors.
The Asher Agency recently won the Best of Show Broadcast award for a television commercial called “Bubble Wrap” that was created for Physician’s Health Plan (PHP). The spot was part of a campaign created for PHP — an Indiana-based health insurance provider — that included another award-winning spot called “I Accept.”
January 24, 2018
January 24, 2018
Asher welcomes Fantastic Sams® to the family.
Asher is proud to announce it has been chosen as the media agency of record for Fantastic Sams®, one of the world’s largest full-service hair care franchises. FS offers clients an affordable salon experience that is accessible to everyone. Fantastic Sams, which began in 1974 as a single salon founded by Sam Ross in Memphis, Tennessee, now has 1,100 locations across North America.
October 28, 2017
October 28, 2017
Asher’s founder Tim Borne passed away yesterday after a hard-fought battle with cancer. Tim proved all the doctors wrong, beating the odds for months, and spent his final days with his wife Ann and his daughters Kate and Christine. Tim was 71.
This is a sad time for everyone who knew Tim, but we are bolstered by the memory of his inimitable spirit and leadership. There would be no Asher without Tim Borne, of course, but—even more importantly—our lives would not be the same if we hadn’t met him.
I’ve had the pleasure of working with the Asher Agency for the past five years. Together, we’ve developed research-based Public Health campaigns that are creative, poignant and – most of all – get the results we need for continued State and CDC funding. Asher’s experience and expertise in Public Health is invaluable!