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Who Run the World?

Asher Agency / KMBlu LLC Secures Federal Woman-Owned Small Business Certification for Contracts

Asher Agency logo next to the U.S. Small Business Administration WOSB Certified badge

Asher Agency (KMBlu LLC) is honored to now be able to offer its clients and partners a mutually beneficial and rewarding benefit. 

On January 23, we received Women-Owned Small Business (WOSB) certification from the U.S. Small Business Administration (SBA) and are now eligible for federal set-aside contracts and subcontracts. 

This is a meaningful start to our 51st year in business, and we are actively sharing this good news with those who would like to partner with us to do business with our federal government.  

We serve clients in ways that positively impact their communities, their employees, and the overall economy – with the goal of always exceeding their expectations. Our team is anxious to bring this energy, creativity, and strategy to agencies of the federal government and their partners. 

The Women-Owned Small Business (WOSB) program was established in December 2000, with the goal of awarding at least five percent of all federal contracting dollars to women-owned small businesses each year.

Only one percent of U.S. advertising, marketing and public relations agencies are women-owned, and less than 10 percent of businesses make it to their 50th anniversary.

We are proud to be among them, and to provide outstanding career and leadership opportunities for the 48 full-time employees and contractors in Fort Wayne and Indianapolis, Indiana; Charleston, West Virginia; and Washington, D.C.

There are many important benefits of being certified as a woman-owned business, including: 

  • Greater visibility with existing and potential customers. 
  • Eligibility to bid on government contracts set aside for certified women-owned businesses. 
  • Access to training and education programs. 
  • Access to capital support. 
  • Networking opportunities. 

This federal certification builds on a priority goal of Asher Agency since President Kara Kelley and Chief Financial Officer Megan Bennett took ownership of the agency in July 2022. Asher became an Indiana Women’s Business Enterprise in 2023 and still holds considerable state contracts. 

We are dedicated – as we look at the focus of this year’s Women’s History Month, being celebrated in March – to continue our commitment to be leadership role models and mentors to the next generation of women in business. 

Asher is the oldest agency in Indiana and has more than 100 clients throughout the U.S. Over the years, Asher has expanded its offerings to reflect today’s media environment, including digital, social media, video production, and website development. While much has changed during the past five decades, one thing has remained constant: Asher’s focus on providing world-class marketing services to its clients. 

  • We are incredibly honored to lead an agency that has supported women from its earliest days. And we couldn’t have done this without the help of our team, our partners, and our clients.

    Kara Kelley headshot, Asher Agency Owner and President

    Kara Kelley

    Owner and President

For more information on the WOSB certification contact Megan Bennett, Owner and CFO.

More of our thoughts

We’re diving into 2025 with predictions about AI’s influence on marketing and beyond, helping our clients navigate these emerging trends.

This year has been nothing short of extraordinary, filled with growth, innovation, and the relentless pursuit of excellence.