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Sculpture of a female bust in antique (Greek, Roman) style with blooming flowers.Sculpture of a female bust in antique (Greek, Roman) style with blooming flowers.

Revolutionizing With Website Refreshes

In today’s digital age, businesses recognize the importance of maintaining a fresh online presence, leading them to regularly update their websites. A report from Visual Objects underscored this point in their study, revealing that 76% of individuals surveyed explore a business’s online presence before making an in-person visit. However, a website refresh isn’t merely a routine task—it’s a transformative endeavor with game-changing potential. By revitalizing their digital platform, businesses can breathe new life into their brand, redefining their online identity and unlocking untapped opportunities.

A well-executed website refresh immediately elevates the user experience, a pivotal element in attracting and retaining customers. Through the implementation of modern design trends, improved navigation, and mobile optimization, businesses can create a seamless and enjoyable browsing experience for visitors. This not only fosters increased engagement but also boosts conversion rates, ultimately driving revenue growth.

A website refresh revitalizes a brand’s online presence, helping it stand out in competitive environments. By incorporating updated visuals, compelling content that converts, and interactive features, businesses can position themselves as innovative and forward-thinking entities. Embrace inclusivity by ensuring web accessibility for all users, including the 15-25% of Americans living with disabilities. Compliance with ADA regulations isn’t just ethically sound—it’s legally imperative, with accessibility lawsuits on the rise.

At its core, a website refresh goes beyond superficial changes; it harnesses digital evolution to propel business success.  Through regular updates and a keen awareness of evolving consumer preferences, businesses can unlock their full potential and gain a competitive edge in the digital landscape. So, for those seeking to revitalize their brand and maintain a leading position in their industry, a website refresh might just be the transformative solution they’ve been searching for.

The Asher Website team offers comprehensive capabilities in content strategy, design, development, hosting, maintenance, and security. Our fully equipped team is ready to assist in making your website refresh a success.

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