Fantastic Sams
Inspired by the World

As part of the process of being selected the media agency of record for Fantastic Sams® — one of the world’s largest full-service hair care franchises — Asher had developed a campaign entitled “Inspired by the world.” This rebranding effort used posters, print ads, digital and broadcast executions to demonstrate the professional capabilities, and endless array of colors, available at over 1,100 Fantastic Sams® salons.