March 20, 2017
Assisting Indiana Tech with content marketing: what we’ve learned along the way
March 20, 2017
Assisting Indiana Tech with content marketing: what we’ve learned along the way
I recently wrote about the increasing importance of content marketing and the opportunities inherent in treating your brand as a media outlet unto itself. In this post, I’m sharing an example of how Asher has helped one of its clients—Indiana Tech—with content marketing. Here’s what we’ve been working on—and what we’ve learned along the way.