March 31, 2020

Advocacy Communications During a Global Pandemic

In just a few weeks, the global COVID-19 pandemic has had immeasurable impacts on our collective health, the economy and communications. Social distancing meant to flatten the curve of infections has led to across-the-board cancellations and postponements of in-person meetings and events that communicators and advocates rely on heavily. The pandemic has also spurred wholesale remote work environments and a refresh of planned message platforms on all communications channels.
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March 20, 2020

COVID-19 Awareness-A Letter to Our Community

To our community of clients, vendor partners and friends:

We’re all facing a dynamic and difficult situation. Our families, friends, clients, employees and communities are all dramatically affected by the impact of this virus. I wanted to let you know how Asher is responding to this ever-changing landscape.

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November 25, 2019

Healthcare Consumerism: Adapting to the Retail Rebrand

The healthcare renaissance, better known as the consumerism era, is finally upon us. In the age of retail clinics and vetting doctors online, consumers are, in theory, more empowered than ever to avoid medical institutions that are detrimental to their health, and wallet.

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June 20, 2019

Fighting Public Health Battles with Our Clients

In 2016, nearly 64,000 Americans died from drug overdoses; roughly two-thirds of these deaths involved prescription or illicit opioids, such as heroin or fentanyl.
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May 14, 2019

Fitness, Nutrition, Nature Highlight Spring Progress for Asher Clients

This spring saw positive developments for three Asher clients:

• American College of Sports Medicine: today released the 2019 American Fitness Index that ranks America’s 100 largest cities. Funded by the Anthem Foundation, the index evaluates America’s 100 largest cities using 33 health behaviors, chronic diseases and community infrastructure indicators. The top 10 were Arlington, Va.; Seattle, Wash.; Minneapolis, Minn.; San Francisco, Calif.; Madison, Wis.; Washington, D.C.; St. Paul, Minn.; Irvine, Calif.; Denver, Colo.; and Portland, Ore. This is the fifth consecutive year Asher has helped secure media coverage. USA Today was the first placement, a nice way to lead off the project. You can access the full rankings and scores on the American Fitness Index website. How does your city compare?

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