June 17, 2019

Top 3 Things to Fix on Your Website

When the goal of a campaign is to drive traffic to (and conversions on) a website, we need to ensure that the website is optimized so our campaign can deliver optimal results.
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February 27, 2019

5 SEO Best Practices

Creating a strong search engine optimization (SEO) strategy is crucial for businesses that want to continue to grow using organic and paid search results online. SEO takes a lot of time and work before you start to see your efforts pay off, but using these five best practices will strengthen your company’s SEO strategy.
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December 26, 2018

Predictions for 2019 in Ad tech

Now that the back-to-the-future shoes are a reality, we predict these trends will impact the ad world:

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December 10, 2018

Website Basics for Business Owners

As we reach the year end of 2018, many of you savvy business owners are already considering ways to improve your marketing reach for next year. A great way to accomplish this is to ensure your website is doing its job. If you currently lack a website, well, there’s your step one! Now you might think a flashy-looking site will draw the most attention (and please don’t use Flash), but that’s prioritizing the “sizzle” over the “steak.”
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December 6, 2018

Season’s Greetings: Keeping Your Online Listings Up-to-Date

If you’re a business owner, you’re probably already aware that your online listings can greatly impact your customer foot traffic. Maintaining accurate online location listings through Google, Apple Maps, Facebook, Yelp or other directories is an essential task yet one that many businesses overlook. Another crucial piece of information is your hours of operation, and its accuracy can make or break your customer retention.
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