August 30, 2019
August 30, 2019
Amplifying Your Cause Branding Efforts via Social Media
Utilizing social media for cause branding efforts is a great way to show an organization’s community commitment. Sharing your team’s participation and philanthropy will generate goodwill and positively drive your brand’s reputation.
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August 22, 2019
August 22, 2019
Micro-Influencers: Endorsement in an Era of Distrust Part 1
Are we watching the final days of Rome with celebrity endorsements? While cult of celebrity will likely never fade because of the human tendency to live vicariously through the elite, celebrity allure has lost ground in the digital age. These personalities are being dethroned by new faces in digital advertising: micro-influencers.
August 7, 2019
August 7, 2019
Third-Party Delivery: Dining’s Destiny or Boulevard to Bankruptcy?
Chances are that if you haven’t hopped on the third-party delivery services bandwagon, then you’re probably waiting for the smoke to clear from the food service wars. The lawsuit against Grubhub for purportedly charging restaurants for non-order calls is gasoline on the franchise fire.
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June 20, 2019
June 20, 2019
Fighting Public Health Battles with Our Clients
In 2016, nearly 64,000 Americans died from drug overdoses; roughly two-thirds of these deaths involved prescription or illicit opioids, such as heroin or fentanyl.
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June 17, 2019
June 17, 2019
Top 3 Things to Fix on Your Website
When the goal of a campaign is to drive traffic to (and conversions on) a website, we need to ensure that the website is optimized so our campaign can deliver optimal results.
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Asher Agency has been an invaluable partner in creating professional media messages on important public health topics like Opioid Overdose Prevention. Their creative input and marketing experience helps us reach our target audience with the right messages. Their availability for customer relations always makes the process smooth and simple, meeting our needs in a timely manner.