October 8, 2018
‘Think globally, act locally’ is Asher strategy for client’s battery challenge
October 8, 2018
‘Think globally, act locally’ is Asher strategy for client’s battery challenge
In communications campaigns, it is always beneficial to “think globally and act locally.”
Such is the case with Asher’s efforts to amplify the Responsible Battery Coalition’s (RBC) 2 Million Battery Challenge, now in its eighth month. This integrated marketing campaign has reached millions of North Americans, who are being encouraged to responsibly recycle used vehicle batteries at select automotive retailers – AutoZone, Advance Auto, O’Reilly and Walmart. Read More