May 14, 2019

Fitness, Nutrition, Nature Highlight Spring Progress for Asher Clients

This spring saw positive developments for three Asher clients:

• American College of Sports Medicine: today released the 2019 American Fitness Index that ranks America’s 100 largest cities. Funded by the Anthem Foundation, the index evaluates America’s 100 largest cities using 33 health behaviors, chronic diseases and community infrastructure indicators. The top 10 were Arlington, Va.; Seattle, Wash.; Minneapolis, Minn.; San Francisco, Calif.; Madison, Wis.; Washington, D.C.; St. Paul, Minn.; Irvine, Calif.; Denver, Colo.; and Portland, Ore. This is the fifth consecutive year Asher has helped secure media coverage. USA Today was the first placement, a nice way to lead off the project. You can access the full rankings and scores on the American Fitness Index website. How does your city compare?

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March 12, 2019

President’s Budget Sets Tone for Federal Appropriations Season

Many Asher Agency clients are anxiously awaiting the submission of the President’s Fiscal Year 2020 budget this week — Appalachian Headwaters, Children’s MAGIC U.S., Mon Health Med Center Foundation, our higher education clients, those addressing a wide range of health needs, and others.
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January 4, 2019

Will the 116th Congress hit a Wall even before it gets underway?

On Jan. 3, all 435 Representatives and one-third of the U.S. Senate were sworn in as members of the 116^th Congress.

The transition will not likely be a smooth one. A partial federal government shutdown that started at midnight Dec. 22, 2018 — largely over funding levels for a protective wall at our southern border with Mexico – looms over the new Congress. The President would like $5 billion in new funding for the wall and Democrats set sights on a number far less.
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October 24, 2018

Asher helps Pa. client forge global understanding via Open World program

Northampton Community College, an Asher client in northeastern Pennsylvania, participates in the Open World program, a congressionally authorized and funded program to facilitate U.S.-global education exchanges.
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October 8, 2018

‘Think globally, act locally’ is Asher strategy for client’s battery challenge

In communications campaigns, it is always beneficial to “think globally and act locally.”

Such is the case with Asher’s efforts to amplify the Responsible Battery Coalition’s (RBC) 2 Million Battery Challenge, now in its eighth month. This integrated marketing campaign has reached millions of North Americans, who are being encouraged to responsibly recycle used vehicle batteries at select automotive retailers – AutoZone, Advance Auto, O’Reilly and Walmart. Read More