Posts by Asher Agency

Enroll, retain, repeat: Student recruitment and retention strategies in higher education (Part 1)

Enroll, retain, repeat: Student recruitment and retention strategies in higher education (Part 1)

Competition for top students has always been fierce, but it is especially so in a world of risk aversion and discourse that frequently questions the value of an in-person university education. Recruiting students and minimizing attrition will only grow more difficult as the applicant pool shrinks, financial pressures mount on both the student and institutional end, and the legacy enrollment tradition weakens.

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Improving customer experiences in mobile banking

Improving customer experiences in mobile banking

Amid the COVID-19 pandemic and stay-at-home orders, the demand for no-contact, convenient services are at a record high. Mobile banking is one of those services that consumers are relying on to keep their finances in order from the comfort of home. Being able to pay bills, transfer funds between accounts, deposit checks, and even apply for loans or credits cards by the click of a smart phone has become more of a necessity than a luxury.

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Menu innovation in an off-premise world: How to bring your next craveable product to market (Part 1)

Menu innovation in an off-premise world: How to bring your next craveable product to market (Part 1)

Finding new ways to tantalize customer taste buds is a hallmark of quick service restaurants (QSRs), and the battle for traffic and market share never ceases. While prosperous times might encourage radical product builds, depressed economic environments instill focus on top-performing SKUs. Rapid changes in consumer behavior, such as delivery models eating away at the dine-in footprint, drives another wave of scrutiny on product performance.
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