June 26, 2023
AI: Is it the end for marketers, or just the beginning?
June 26, 2023
AI: Is it the end for marketers, or just the beginning?
If you’ve been following the news about Chat GPT and other AI platforms, you’ve likely heard dire predictions. “AI will be the end of us all!” “The robots are taking over!” “AI will make creative work obsolete!” At Asher, we certainly have some concerns about how these technologies will affect our industry and society as a whole, but we’ve also discussed some of the potential upsides. Here’s a recap of the conversations we’ve had to bring clarity to the hype.